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CRM adoption

Making Smarter Decisions: Why Sales Prediction Analytics will challenge everything we know (Part Two)

by Dr. Cindy Gordon, CEO & Founder, SalesChoice Inc. 

(An Excerpt from her new book: SalesPredictions:The Next Big Thing in Sales (Q1, 2013).

The focus on Sales Predictions has been very much focused on Sales Prospects (Lead Scoring) versus full Sales Opportunity Funnel Predictions with numerous vendors sourcing more relevant sales prospects, based on criteria for the predictive analytics to predict validity of leads to help focus sales call activities on higher scoring leads, vs. lower scoring leads – all with the vision of accelerating sales quota attainment.

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Making Smarter Decisions: Why Sales Prediction Analytics will challenge everything we know (Part One)

An Excerpt from Dr. Cindy Gordon’s new book: SalesPredictions:The Next Big Thing in Sales (Q1, 2013).

Shocking research from CSO Insights and Accenture (2013), confirms that nearly 50% of the Fortune 1000 are not realizing their sales quotas. Inaccurate forecasts continue to plague the industry, competitive pressures are at all time highs, CRM systems promise improvement practices and forecasting, yet over three decades, we still have abysmal sales quota attainment results.

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SalesChoice Receives Top 50 Momentum Ranking

Digital Momentum Ranking company SIGNL.com has identified SalesChoice in their top 50 sales automation growth ranking for November 2013. See their post here