THE HISTORY AND ROOTS OF PREDICTIVE ANALYTICS
Blog #1 discussed the history of predictive analytics going back to 1689 with Lloyds of London, insurance company. Predictive approaches, irrespective of the computing science and machine learning underpinnings, have been here for over 337 years. Blog #2 will define predictive analytics methods in more detail and in particular, I will explore the relevance and history of artificial intelligence.
For Immediate Release:
SalesChoice Inc. has been officially recognized by the CIO Review in their 2016 annual listing of 20 leading companies that are at the forefront of providing sales management solutions.
Todays sales managers and sales professionals are leveraging social, mobile, big data, and cloud technologies to optimize the way they gain and retain new customers.
SalesChoice CEO Dr. Cindy Gordon started on the topic of sales becoming a science by saying there’s a huge uptick in the market for sales forecasting and analytics.
“Analytics is the most effective factor in modern day sales,” she said.
Toronto, Canada August 18th, 2015. SalesChoice, a Predictive and Prescriptive Analytics company specializing in Making Sales A Science announces a partnership with Obero SPM to help mid-market to enterprise B2B sales companies increase their corporate sales performance.
SalesChoice is highlighted in new Forrestor Report on CRM Sales Automation Software in two key categories relating to predictive sales analytics and prescriptive analytics:
Published in Sandhill Tuesday, July 28, 2015
Did you know that the average attention span for the notoriously ill-focused goldfish is nine seconds, but according to a new Microsoft study [1], people now generally lose concentration after eight seconds, highlighting the effects of an increasingly digitalized lifestyle on the brain? Some key findings:
By Cindy Gordon
Part one of this three-part examined how big data has changed our approach to crafting business questions and the expectations of what information we’ll have access to when we make decisions.
Today analytics is moving rapidly into business operating processes and practices. The term being coined to describe this new field is machine-to-machine process intelligence, which at its core is predictive analytics.
Last month, Rick Spence interviewed Dr Gordon about SalesChoice and the Science of Selling. We’ve pasted an excerpt below. See the full article here.
Cindy Gordon has been a banker, consultant, venture capitalist, and a national technology guru. Now she’s an entrepreneur running her own digital startup. What opportunity lured her onto the front lines? She says SalesChoice, which offers an easy-to-use sales-management alternative to market leader Salesforce, will leverage advanced math and predictive analysis to change the way companies sell. Her team’s ultimate goal: to win a Nobel Prize.
This post was originally published by ITBusiness on February 6, 2014. It can be accessed here.
I must admit, I can get easily confused in discussing predictive analytics, or business intelligence, then adding the term big data in the mix, the sense-making becomes more challenging. With this market being so enormous and promising claims of unparalleled competitive edge, a few simple insights to decipher what’s in the market playbook – can only help us all learn more rapidly.
